AWAF Swinging FORE Scholarships

 West Bloomfield, MI–Automotive Women’s Alliance Foundation (AWAF), announced today that August 17, 2015 marks the foundation’s 20th year anniversary of their Swinging “FORE” Scholarships Golf Outing. Originally starting in 1993 as the Detroit chapter of Women’s Automotive Alliance International (WAAI), with a casual lunch of 12 women from many Read More »

AWAF Marketing Co-Chair on Teresa's Garage Promoting AWAF

Please take a moment and listen to our own Co-Chair of Marketing – Patricia Price – as she talks about AWAF on Teresa’s Garage – a weekly automotive radio show airing every Tuesday from 2 to 3 p.m. PDT on America Matters Media.  Patricia does a fabulous job talking about the mission and vision of AWAF and especially our scholarship program. Listen to the radio Read More »

Cathy Koch - President of K-Tec Systems - and AWA's Executive Board Member, VP of Supplier Relationships & Golf Co-Chair - was recently honored

CONGRATULATIONS to Cathy Koch - President of K-Tec Systems - and AWAF’s Executive Board Member, VP of Supplier Relationships & Golf Co-Chair – who was honored at the Center for Empowerment & Economic Development (CEED) 31st Annual Awards Celebration on April 23 at the Suburban Collection Showplace in Novi. Cathy – you are well deserving of Read More »

AWAF Board Member Karina Morley - featured in video highlight Tech Hub at SAE 2015 World Congress

Ricardo, which is celebrating its 100th anniversary this year, is a proud sponsor of the New Tech Hub at the SAE 2015 World Congress in Detroit April 21-23. In this video, Karina Morley, Commercial Director for Automotive, highlights the technologies Ricardo will be displaying at the Tech Hub. You’re invited to join Ricardo on April 22 at the Tech Hub for a free Read More »

Women in Defense 2015 Schedule of Events

For complete information and register for these events visit here. January 24           GRID Mentorship Program Kick Off The first meeting of GRID mentors and protégés for this calendar year program.   February 25        Business Beautiful A networking and fundraising event in partnership Read More »

Ford House Exhibit and a Series of Programs Explore the Stories of Women Who Motor.

 Fast Women/Hot Plates Series Kicks off Women's History Month     March is National Women's History Month and with a theme of Weaving the Stories of Women's Lives Ford House is celebrating with a series of programs to explore the stories of Women Who Motor. “Looking at the history of the automobile, you can see how women influenced – directly and Read More »

Autoline Supplier Symposium 2015

Join John McElroy as he moderates panels organized by OESA, SAA and AWAF at the 2015 NAIAS during Industry Week. This took place on January 15, 2015. Guests Include: Julie Martin, VP Sales, Hella Corporate Center USA Margaret Baxter, SVP Operations and International Affairs, OESA John Erwin, VP Purchasing, SRG Global Michelle Krebs, President SAA and Senior Analyst/Writer, AutoTrader Jeff Read More »

MSU Executive Women's Leadership Program

Executive Leadership For Women: Strategies to Enhance Success September 16-17, 2015 and October 6-7, 2015   The most successful women have vision, fortitude, and the ability to work in competitive environments without compromising their unique traits and skill sets. Research shows that companies with a higher percentage of women in top management also experience a higher Return on Equity Read More »

OESA President and CEO featured on Autobeat Insider

 AWAF Executive Advisory member Julie Fream, President and CEO of OESA was featured on Autobeat Insider     Read More »

Great Time To Join!

Current & New Members Can Win Great Prizes! Refer a colleague who joins between now and the Holiday Event (December 11th) and be entered in a drawing for a $100 gift card to Sundance Shoes. (The more people you refer, the better your chances!) Join AWAF between now and the Holiday Event and be entered in a drawing to win lunch with Kristin Schondorf, Director, Fuel Economy & Greenhouse Read More »

AWAF Gives Record Number of Scholarships at This Year's Swinging FORE Scholarships Golf Outing

West Bloomfield, MI–Automotive Women’s Alliance Foundation (AWAF) announces six scholarship recipients to be awarded at their annual Swinging FORE Scholarship Golf Outing. The presentation of the scholarships will be August 18, 2014 at Tam-O-Shanter Country Club. The AWAF’s annual Golf Outing is an 18 hole scramble to raise funds to support AWAF’s Scholarship Read More »

AWAF President Interviewed on Status of Women in in the Auto Industry

Sherry Muir Irwin, Partner at The Hunter Group LLC, and President of the Automotive Women's Alliance Foundation (AWAF) was recently interviewed for an upcoming segment of Comcast Newsmakers. Sherry spoke with Laurel Hess on the topic of advancing and empowering women in the automotive industry and discussed how far women have come in a male dominated industry. The Newsmakers interview Read More »

Friend's Program For New Members

If you are a new member (less than one year), you can participate in AWAF's “Friend” Program where we match you up with an AWAF board member who will be able to guide you through all the benefits of AWAF and introduce you at events to other members. If interested, please email Jane at Or call the office at 877-393-AWAF. Read More »

AWAF President Interviewed at 2013 AutoCom Tech Crawl

BLOOMFIELD HILLS, Mich., July 11, 2013 – Sherry Muir Irwin, Partner at The Hunter Group LLC, and President of the Automotive Women’s Alliance Foundation (AWAF) was recently interviewed at the 2013 AutoCom Tech Crawl at the Pine Lake Country Club in Orchard Lake. Sherry also served as the luncheon guest speaker and panel moderator on the topic of the technical talent shortage in the Read More »

Two AWAF Board Members Spoke at Kettering University's chapter of Society of Women Engineers

The Kettering University’s chapter of the Society of Women Engineers had the honor of hosting Automotive Women’s Alliance Foundation’s Kellie Treppa and Susan Rokosz. During the visit, Susan and Kellie spoke about their educational journey as well as their careers with the intent of equipping the young women of Kettering University with knowledge, insight and inspiration to Read More »

President Irwin Interviewed At NAIAS

Sherry Muir Irwin, Partner at The Hunter Group LLC, and President of the Automotive Women's Alliance Foundation (AWAF) was recently interviewed at the North American International Auto Show (NAIAS) for an upcoming segment of Comcast Newsmakers. Sherry spoke with Laurel Hess on the topic of advancing and empowering women in the automotive industry. The segment aired on Headline News beginning Read More »

A Positive Outlook? Now That's A Gift!

At our holiday event, Linda Taliaferro introduced Therese Peace as our guest speaker who spoke to us about empowerment and how we can set ourselves up to truly leave a positive legacy. She spoke of how we, as women, tend to give our power away and how we can take it back. We need to learn to give ourselves permission to say no. Women have a tendency to Read More »

Craziness: The New Normal?

  March 22, 2012 AWAF Panel Event Somerset Inn, Troy, MI Candid dialogue with professionals in the industry. How to get ahead, present yourself and find a perfect fit. AWAF is proud to host Panel Events throughout the year featuring advice from the area’s most talented leaders. In March, our esteemed panel discussed a range of topics that professionals should consider while Read More »

Diamond Anniversary Event - Chrysler Museum

SMASHING, that is the word for our 10th Anniversary Celebration. It was a smashing success and the women and men were equally fabulous. Three cheers for the event and the team that worked so hard to make it happen. The evening started off with a VIP reception where our honorary chairs and sponsors were present. Great conversations were had while being serenaded by a string quartet Read More »